An example about guerrilla marketing:
Guerilla marketing
Definition Unconventional marketing intended to get maximum results from minimal resources (Source)
Russian Edition of press putton to add drama
Guerilla marketing ideas Promotions
and some other ideas here
J.C. Levins Articles
What Wikipedia says about guerilla marketing?
Guerrilla Marketing
Uploaded by marketing-mix. - Up-to-the minute news videos.
Secrets of marketing
In Finland Jari Parantainen, blog Pölli tästä
Gurumarkkinointi
Helin, Janne (2006). Johdatus sisssimarkkinointiin. Opinnäytetyö. Satakunnan ammattikorkeakoulu. (PDF)
Funny or Die
Marketing is war (video)
Winning the marketing war (video)
AW8 - Winning the Marketing War by advertisingweek (Updated 24.9.2015)
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