Porter's generic strategies (Wikipedia)
Porter's Generic Strategies
| Target Scope | Advantage | |
| Low Cost | Product Uniqueness | |
Broad (Industry Wide) | Cost Leadership Strategy | Differentiation Strategy |
Narrow (Market Segment) | Focus Strategy (low cost) | Focus Strategy(differentiation) |
(Source)
Ansoff's matrix (source)Ansoff's matrix
Harvard Business Review on Strategies for Growth (Harvard Business Review Series)
The Strategy Clock: Bowman's Competitive Strategy Options
Strategic Management: Analyzing Strategic Options
Strategic Options Development and Analysis (SODA)
Using the TOWS Matrix based on SWOT
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